Did you know that next week is Recycle Week? Monday marks the very first day and to draw awareness to the importance of recycling a massive rainbow has appeared in the city centre.
It’s a whopping four by seven metres and it’s made entirely from recycled materials, namely more that 2,500 recycled cans. The impressive artwork was placed in the square by Every Can Counts, in partnership with Liverpool BID Company and it of course creates the perfect photo opportunity for social media.
The two organisations hope to raise awareness of how important it is to recycle in the hopes that this will inspire more people to recycle. It appears that most Liverpudlians have at least some understanding of the matter.
A study conducted by Every Can Counts says that 79% of Liverpudlians think that recycling household waste of ‘very important’ and 72% says that they are understanding more and more the impact that we have on the environment.
So why is it made from cans and not plastic or glass?
Chris Latham-Warde, Programme Manager for Every Can Counts, said: ‘Our research shows that a quarter of Liverpudlians are unsure what packaging is and isn’t recyclable. The good news is that when it comes to drink cans, it’s really straightforward!
He adds: ‘Aluminium is infinitely recyclable, and every recycled can could be back on a shop shelf as a brand new can in just 60 days – but only when we play our part in the process, which is why we’re here to encourage people in Liverpool to recycle every single one of their empty cans, so that this valuable material stays in circulation.
arch of Liverpool residents, 72% say they are becoming more conscious of the environment and their impact on it.’
You can see the rainbow until October 21 and is you enter the social media competition by sharing a photo of yourself by the rainbow you could win a £150 Flannels gift card. All you need to do is upload it to social media with the tag #EveryCanCounts. Plus, tag @EveryCanCountsUk on Instagram and Facebook or @EveryCanCounts on Twitter.